Why Target's Shocking Removal of Self-Checkout Stations Has Shoppers Talking

Target is making headlines as it quietly removes self-checkout stations from its stores amid rising concerns over theft. Just a few months ago, the retailer had plans to install these kiosks in all of its 2,000 locations across the US, but the situation has changed dramatically since then.

Backtracking on Self-Checkout Plans

In March, Target was set on expanding self-checkouts, but reports from shoppers and employees reveal that kiosks have been removed, limits are being imposed, and many checkout lanes are left closed. This shift comes in response to a significant increase in theft within the stores.

A Nationwide Trend

Notably, other major retailers like Walmart have also reversed their self-checkout strategies, opting for traditional manned lanes instead. A recent Reddit post from a shocked customer revealed that their local Target removed all self-checkouts overnight, with visible scuff marks left on the floor where the machines once stood.

Customer Frustration

Neil Saunders, a retail expert, pointed out that Target's fluctuating self-checkout policies have led to customer frustration, stating that decisions are being made without considering their impact on store operations. In an effort to combat shoplifting, some Target locations have already eliminated self-checkouts completely.

Addressing Theft Concerns

Target has expressed concerns over high theft levels, which have even led to some store closures. Experts suggest that many retailers are reducing self-checkout options because these machines are particularly susceptible to theft.

In response to the ongoing theft issues, Target has implemented various changes, including limiting transactions to 10 items at self-checkouts and enhancing surveillance with AI-powered cameras to monitor transactions closely.

The Impact on Customers

Shoppers have reported that the removal of self-checkouts has led to longer waits, as stores do not always open additional manned registers to compensate for closed kiosks. Some customers have experienced waits of up to 40 minutes for assistance with locked beauty products, further exacerbating frustrations.

Brian Cornell, Target's CEO, has raised alarms about theft for years, and in 2023, the company reported millions of dollars in losses due to shoplifting. To combat this, Target has resorted to locking thousands of beauty products behind security glass to deter thieves, raising questions about the balance between customer service and loss prevention.