Zendesk has announced the appointment of Craig Flower as its new Chief Operating Officer, a move that signals a major shift in the company's strategy to become an AI-first leader in customer service. This appointment highlights Zendesk's commitment to enhancing customer engagement and operational performance through advanced technology.
Craig Flower: A Seasoned Leader Driving Transformation
Flower, who previously served as Zendesk's Chief Information Officer, brings over two decades of experience in technology and operations. In his prior role, he leveraged AI and machine learning to improve digital tools and insights across the company. His promotion to COO underscores Zendesk's focus on accelerating its AI transformation and delivering exceptional value to customers.
AI Reshaping Customer Service: A Strategic Imperative
Tom Eggemeier, CEO of Zendesk, emphasized that AI is fundamentally reshaping the future of customer service, requiring companies to operate with greater speed and efficiency. Flower's leadership is expected to bring teams together and turn Zendesk's vision into measurable outcomes, ensuring alignment with customer needs.
Key Responsibilities as COO
In his new role, Flower will concentrate on:
- Maximizing customer value from AI tools by simplifying adoption and providing exceptional support.
- Fostering knowledge sharing through a dedicated center of excellence where customers and employees can exchange best practices.
- Accelerating company strategy by innovating processes, aligning operations, and enabling faster execution.
Flower stated, "Strategy matters, but execution wins." He aims to lead AI for Service by staying customer-obsessed and achieving strong results through efficient processes.
Background and Experience
Before joining Zendesk, Flower served as Chief Technology Officer at TriNet, where he replatformed products and accelerated the transition to cloud. Earlier, as Chief Information Officer at Hewlett-Packard, he drove business model innovation and IT transformation, contributing to significant revenue growth.
About Zendesk
Zendesk powers exceptional service globally with its AI-powered Zendesk Resolution Platform. This platform integrates AI Agents, a knowledge graph, and human expertise to enhance customer interactions. Easy to use and scale, Zendesk helps companies strengthen relationships and improve efficiency. Learn more at www.zendesk.com.







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