DALBAR, the leading independent evaluator of the financial services industry’s customer experience, has recognized Nationwide Retirement Solutions with a 2025 Customer Experience Excellence Award for the sixth year in a row. This latest honor follows an earlier announcement that Nationwide also earned DALBAR’s prestigious Plan Participant Service Award for the 12th consecutive year.
What These Awards Mean
The Customer Experience Excellence Award recognizes firms that deliver exceptional customer experiences across multiple dimensions of service, communication, and digital interaction. The Plan Participant Service Award highlights exceptional call center service to retirement plan participants. Additionally, Nationwide received the EXCELLENT designation for Mobile Sites Retirement Plans, further underscoring the company’s dedication to top-tier service across multiple channels, including online mobile interfaces.
A Commitment to Participant-Focused Service
“Retirement plan participants place tremendous trust in us, and exemplary service is central to honoring that responsibility,” said Carah Brody, Vice President of Business Operations for Nationwide Retirement Solutions. “These recognitions validate the intentional investments we’ve made in our people, our processes, and our digital experiences to create interactions that are clear, responsive, and truly participant focused. We will continue to raise the bar on participant service and experience because it's central to our goal to help more savers prepare for and live a dignified retirement.”
About DALBAR
DALBAR, Inc. is the financial community’s leading independent expert for evaluating, auditing, and rating business practices, customer performance, product quality, and service. Launched in 1976, DALBAR has earned recognition for consistent and unbiased evaluations.
Nationwide Retirement Solutions at a Glance
Nationwide Retirement Solutions helps secure financial futures for approximately three million participants in 30,000 retirement plans with $250 billion in assets, across full-service recordkeeping, investment solutions, and pension risk transfer. Nationwide remains No. 1 in public 457 plans (based on the number of plans) with an average tenure of 29 years. The company also continues to maintain a significant presence in private 401(k), nonprofit 403(b) markets, and pension risk transfer.
For 50 years, Nationwide has remained committed to continually improving its retirement solutions and service experience to better support individuals preparing for and living in retirement. The company offers a diversified portfolio of solutions that complement its traditional recordkeeping and education services. Nationwide’s goal is to help participants prepare for retirement by providing investment solutions and services designed to support long-term growth, risk management, and income planning. These offerings include mutual funds, managed accounts, pension risk transfer capabilities, fixed and stable value solutions, and lifetime income options.
Visit nrsforu.com for more information about the tools and services Nationwide provides to retirement plan participants.
Disclaimer: This material is not a recommendation to buy or sell a financial product or to adopt an investment strategy. Investors should discuss their specific situation with their financial professional. Guarantees are subject to the claims-paying ability of the issuing insurance company. Provisions of these options may vary based on plan selection and/or by state regulation. These investment options may not be available in all states.
Nationwide Investment Services Corporation, member FINRA, Columbus, Ohio. Nationwide and the Nationwide N and Eagle are service marks of Nationwide Mutual Insurance Company © 2026 Nationwide.
FOR FINANCIAL PROFESSIONAL USE - NOT FOR DISTRIBUTION TO THE PUBLIC
NFN-1941AO
Sources:
- Nationwide Financial (Dec 31, 2025)
- PLANSPONSOR 2025 Recordkeeping Survey
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