Marketing Manager

About Neon

Neon is building the operating platform for physical businesses. Our cloud platform powers Digital Signage, Overhead Music, Guest WiFi, Online Ordering, Kiosks, and Menu Management for restaurants, hotels, retail, healthcare, corporate offices, education, and more.

We're growing quickly and looking for a creative, organized, and execution-focused Marketing Manager to help elevate our brand and drive demand.

If you enjoy creating engaging content, building marketing campaigns, telling customer stories, designing beautiful creative, managing social media, and wearing multiple hats in a fast-paced startup, we'd love to meet you.

What You'll Do

As Marketing Manager, you'll own the execution of Neon's day-to-day marketing initiatives across digital marketing, social media, content, events, customer marketing, and brand management.

Brand & Content Marketing

• Create compelling customer case studies and success stories.
• Write blogs, landing pages, newsletters, product announcements, press releases, and website copy.
• Develop sales collateral including brochures, one-pagers, presentations, product sheets, and proposal templates.
• Ensure consistent messaging and brand voice across every customer touchpoint.
• Help define and evolve Neon's overall marketing strategy and messaging.

Social Media & Content Creation

• Own Neon's social media presence across LinkedIn, Facebook, Instagram, X, Reddit, YouTube, and emerging platforms.
• Develop and maintain a monthly social media content calendar.
• Create engaging posts showcasing product launches, customer success stories, company culture, industry insights, and thought leadership.
• Produce short-form videos, product demos, customer interviews, behind-the-scenes content, and event recaps.
• Coordinate photography and video production for marketing campaigns.
• Monitor engagement, respond to comments, and grow Neon's online community.
• Track social media performance and continuously improve reach and engagement.

Graphic Design & Creative

• Design digital advertisements, social media graphics, email campaigns, trade show materials, brochures, and marketing collateral.
• Produce product mockups, infographics, presentation decks, animations, and promotional assets.
• Create graphics optimized for both digital and print.
• Maintain and evolve Neon's visual brand identity.

Digital Marketing

• Plan and execute integrated marketing campaigns across email, social media, paid advertising, webinars, and content marketing.
• Build lead generation campaigns supporting Sales.
• Launch product marketing initiatives for new features and products.
• Analyze campaign performance and optimize for ROI.

Website Management

• Manage and improve the Neon website using Framer or Webflow.
• Create landing pages for campaigns, product launches, and promotions.
• Optimize website content, SEO, conversion rates, and user experience.
• Publish new product pages, customer stories, blog articles, and announcements.

HubSpot Marketing

• Own HubSpot Marketing Hub.
• Build email campaigns, automated workflows, and lead nurturing sequences.
• Create forms, landing pages, CTAs, and marketing assets.
• Maintain dashboards and campaign reporting.
• Support Sales with lead scoring and marketing automation.

Events & Partnerships

• Coordinate trade shows, conferences, webinars, product launches, and customer events.
• Manage booth graphics, promotional materials, giveaways, and event logistics.
• Support partner marketing initiatives, joint campaigns, and sponsorship opportunities.
• Capture content during events for social media and future marketing campaigns.

Customer Marketing

• Build customer success stories, testimonials, and video case studies.
• Coordinate customer interviews and spotlight campaigns.
• Develop advocacy and referral marketing initiatives.
• Generate online reviews and strengthen customer engagement.

What We're Looking For

• 3+ years of B2B marketing experience (SaaS or technology preferred)
• Strong portfolio showcasing graphic design, marketing campaigns, and creative work
• Experience managing company social media accounts and creating engaging content
• Experience producing professional case studies and customer success stories
• Excellent copywriting and storytelling skills
• Experience creating short-form video content for social media
• Hands-on experience with HubSpot Marketing Hub
• Experience managing websites using Framer or Webflow
• Strong project management and organizational skills
• Comfortable working in a fast-moving startup environment
• Ability to manage multiple projects simultaneously
• Highly creative with strong attention to detail

Bonus Points

• Photography or videography experience
• Video editing experience using Premiere Pro, Final Cut, CapCut, or similar tools
• SEO and Google Analytics experience
• Trade show and event marketing experience
• Paid advertising experience (Google Ads, LinkedIn Ads, Meta Ads)
• Experience using AI tools to accelerate content creation and marketing workflows
• Experience with marketing analytics and attribution reporting

Why Join Neon?

• Help shape the marketing strategy of one of the fastest-growing technology companies in digital signage and customer experience.
• Work directly with executive leadership and have a significant impact on the company's growth.
• Own projects from concept to execution with real autonomy.
• Collaborate across Product, Sales, Customer Experience, and Operations.
• Competitive compensation, paid time off, and company holidays.
• Significant career growth opportunities as Neon continues to scale.

Ready to Apply?

If you're passionate about storytelling, design, social media, customer success, and building marketing campaigns that drive measurable business growth, we'd love to hear from you.