
Embracing Innovation in Customer Service
At Kustomer, a company driven by its creative and distinctive values, the concept of being ‘skrappy’ plays a crucial role. This mindset ensures that the company operates with a startup mentality, enabling them to move quickly and innovate constantly. As Chief Technology Officer Jeremy Suriel states, this approach allows Kustomer to deliver industry-first solutions.
The Birth of AI Agents
Kustomer has developed an AI-native platform that addresses real challenges faced by businesses. The introduction of AI Agents is a significant milestone aimed at enhancing customer engagement. These agents are fully integrated into the platform, enabling businesses to manage both virtual and AI voice support teams efficiently through the AI Agent Studio.
Features and Benefits
The AI-powered Agents are designed to provide intelligent, proactive, and personalized customer service. They can handle a variety of tasks, from resolving routine inquiries to assisting human agents with complex cases, ensuring faster and more accurate responses. Kustomer’s platform is focused on making customer support more efficient and personalized, catering to client expectations.
Company Values
Kustomer’s core values include:
- Culture adaptors
- Customer obsessed
- Skrappy
- Be open
- One Krew
- Continuous improvement over delayed perfection
- Win with data
- DJTAIBAI (Don't just talk about it, be about it)
The Future of Customer Service
The rise of Kustomer’s AI Agents is driven by the growing demand for fast, personalized, and always-available support. By integrating AI as a foundational element of their platform, Kustomer is positioned to eliminate friction caused by outdated tools and pricing models, offering a pay-for-what-you-use system.
Collaboration and Overcoming Challenges
The launch of AI Agents involved collaboration across all departments within Kustomer. The team focused on effective communication and collaboration, ensuring that feedback was promptly addressed to maximize the success of the implementation. The use of hybrid workspaces facilitated both in-person and remote collaboration, enhancing team synergy.

Photo: Jeremy Suriel
Chief Technology Officer and Co-Founder, Kustomer

Photo: Kustomer Team
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- #innovation
- #remotework
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