How SharkNinja is Revolutionizing Customer Service with AI-Powered Solutions

Salesforce (NYSE: CRM), the world’s #1 AI CRM, has announced that SharkNinja, a global leader in household products, is implementing Agentforce and other Salesforce solutions, including Commerce Cloud, to enhance its customer service globally.

Who is SharkNinja?

SharkNinja is renowned for its innovative household products, transforming the way we cook, clean, and live. With two multi-billion-dollar brands — Shark and Ninja — they offer a variety of cutting-edge products, from vacuum cleaners to kitchen appliances.

Scaling Customer Service

To support its rapid global expansion, SharkNinja is focused on leveraging solutions that will scale its customer support efficiently across over 30 markets. The goal is to provide a seamless shopping experience for its consumers.

The Power of Agentforce

Agentforce acts as a new layer on the Salesforce platform, allowing SharkNinja to build and deploy AI agents that can autonomously handle various business functions. This means an always-on digital workforce that can assist customers 24/7, answering questions, troubleshooting issues, and managing returns. This innovation frees up human agents to focus on more impactful customer interactions.

“Innovation is the driver behind every product SharkNinja creates... Agentforce is key to helping us build a community that keeps consumers coming back,” said Velia Carboni, CIO of SharkNinja.

Enhancing Customer Experience

Adam Evans, EVP & GM of Salesforce AI Platform, emphasized that by integrating customer data with service functions, Agentforce will help SharkNinja deliver exceptional experiences at every touchpoint, building customer loyalty.

Tailored Support and Commerce Cloud

Agentforce will also enhance brand loyalty by providing tailored support interactions based on insights from previous purchases. Additionally, by leveraging Commerce Cloud, SharkNinja will create a unified view of customer data, enabling more personalized shopping experiences and effective engagement tracking across its global customer base.